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Profiles

Navigate Profiles and all its features.

Updated over 4 months ago

Welcome to the profiles page of your Shield dashboard.

This page offers a detailed look at individuals' performance metrics, making it easier to understand how specific profiles are performing on LinkedIn. You get to stay on top of profiles’ activities- seeing individual’s performance across key metrics like posts per week, engagement, profile views, follower growth and more.

What you'll see on profiles:


1 - Leadership board

At a glance, you can see who in your organisation is making an impact. Sort the data as you like: alphabetically, by activity*, profile views, followers, or connections.

*The average activity level is based on your posting habits over the last 12 weeks.

Navigation: Choose who to track by selecting the "All profiles" drop-down field.

Recommendation: Use the leaderboard for healthy internal competition to keep the team motivated.


2 - Profile activities

By clicking on one of the profiles you’ll get on overview of the individual’s profile activity. Track their posting frequency, follower growth, impression count, engagement, and profile views.

Navigation: To see a profile’s activity trend over time, you can use the drop-down field in the Impressions, Profile views, and Followers tab.

Recommendation: Strive for consistent posting. Ideally, keep activity around the middle range to maintain sustainable engagement. (not like the photo below)


3 - Top posts

Under the engagement board the most successful posts are displayed, customizable by metrics such as impressions, reactions, comments, and reposts.


Navigation: To filter posts by different time periods, simply select the desired timeframe from the options available.

Recommendation: Filtering by impressions can be particularly insightful, because high impressions often come with high engagement.


A Note for the Admin:

Admin Tools: If you're an administrator looking to manage profile roles or invite new members, visit the admin section here for more details.

That’s profiles for you simply explained,

The Shield team

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