Shield

Jaziel Dacay

Andreas Jonsson

Tommaso Trentani

Learn how key features on Shield work to make best use of them.

Key features of Shield Individual Plans

In this article we will explore the audience demographics found in Shield Analytics, and why it matters

Audience Demographics: Who's consuming your content?

The earned media value calculator gives you an estimate of how much you would have had to pay to get the same reach with ads

Earned Media Value: What is your LinkedIn content worth?

Plan your LinkedIn content driven by your data. Use the new automatic labels to find which type of content is performing best for you

Content type labels: Which content type perform best?

The best day to post on LinkedIn is different for everyone. But with Shield's new feature "day labels" it's easy to find yours

Day labels: Which is the best day to post to LinkedIn?

Search your content and find what you're looking for in seconds

The powerful Search function in Shield

Step by step guide to learn how to export content stats

Export your content stats to CSV

See per post Views per Hour and analyze peak days/hours for traction

Speed metrics: Post traction and longevity

The INFLUENCER plan

Sort and organise your content using custom labels

Custom Content labels for your posts

The blue lines are comparison line graphs for two time periods

Compare stats over two time periods

Visual benchmarks show how a single post performs against your general performance in a given time period (other posts)

Visual Benchmarks: See post performance at a glance

The CREATOR plan (features also available on INFLUENCER)

The post life indicator informs you when to post next by showing if your previous posts are still active in the feed

The post life indicator: When to post again?

Curious about which was your top performing post this year, this month, this week? In this article we will show you step by step how

How to find your Top Performing LinkedIn post on Shield Analytics

Keep your content aligned with your LinkedIn goals, get a visual summary of your most used words across posts

Word cloud: Your most used words on LinkedIn

Lix is a readability measure - the higher your Lix number, the more difficult your text is to read. Here's how it works

What is Lix (Tt)?

SMA is short for simple moving average. Here's how it works

What is SMA Impressions?

The STARTER plan (features also available on CREATOR and INFLUENCER)

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